Online Payment Security - Offer Anonymous Checkout Option

Improve conversion on your site by making it easy for your buyers to checkout from your store anonymously.

Some shoppers prefer to make purchases without being forced to create an account. Anonymous ecommerce checkout allows customers to check out without creating an account. Merchants still obtain the necessary information to authorize and fulfill orders. Anonymous customer information is saved on the invoice but it is not saved as a customer record in the customer manager area of ProStores.

To enable the anonymous ecommerce checkout option in ProStores, go to Store Settings => General => Shopping Cart and Checkout Options => Checkout options => select 'Provide customers the options to sign in' option => Submit.

With this option enabled, buyers have the option to checkout as a returning customer, or a new customer creating an account, or as new customer that does not want to create an account.

Anonymous customers may not be able to purchase some types of products or leverage some promotions depending on the configuration. Anonymous customers are not able to purchase subscription, recurring billing, or digital delivery products because those products require the existence of a customer profile to manage fulfillment.