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101 to Good Public Relations

ProStores hosted a Webinar for customers that focused on understanding the media and public relations. The Webinar was hosted in partnership with ProStores Public Relations agency— Airfoil PR. Learn how to interact with the media on a local and national level.

A few of the key points discussed during the Webinar included:

- The advent of social media and how the Web is changing everything
- Working with the media: What’s important to them and why?
- What makes headlines?
- How to handle media interviews

During the Webinar we shared some interesting case studies and do’s and don’t’s when speaking with the media.

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